A book review is marketing material: you can quote it on your book listing, website, social media, email signature, cover, and printed materials, as long as you quote it accurately and credit the source. Good reviews give readers a reason to trust your book, and a review sitting in your inbox does nothing until you put it to work.
Here's where to put a review to work, how to pick the best quote from it, and how to stay honest while you do. It connects to the fuller Book Reviews 101.
We ask people we know for book recommendations because we want to read something that's quality, entertaining, and enjoyable. A review from an outside source works the same way. It gives your book credibility, makes you look more professional, and can push someone who is on the fence into trying your book, who may then recommend it to others.
Your book listings - The editorial reviews section of your Amazon book page (added through Author Central) and similar sections on other retailers - Your book description, with a short quote at the top - Goodreads and other book sites, where allowed
Your own channels - Your website and book page - Your blog - Your email signature - Your newsletter
Social media - Quote graphics, which you can make with a tool like Canva (see Marketing With Canva) - Short posts with a link to your book
Print and events - Your front or back cover, or a cover flap - Business cards - Posters at book signings - Flyers at book fairs and events - Bookmarks and postcards
Press and outreach - Press releases (see our press release service) - Media kits - Pitches to bloggers, librarians, and bookstores
Whenever you quote a professional review, keep the byline intact. If you quote a review from Entrada Book Reviews, include where the quote came from, as in: "Quote from the review." — Entrada Book Reviews. Reviewers and outlets deserve credit, and it shows readers the praise is real.
Reviews are only valuable if they're trustworthy, and consumer protection rules exist to keep it that way.
The FTC has rules against fake reviews and testimonials. See Are Paid Book Reviews Legitimate?
Not every review is glowing. Quote accurately from the parts that genuinely praise your book, and don't pretend the reviewer said more than they did. With Entrada's professional reviews, if a review isn't positive, you can choose not to have it published. Honest, mixed reviews also carry useful feedback for your next book.
Get a Review Worth Quoting
A professional review from Entrada Publishing is yours to use in your marketing. Standard reviews are $289 and take 5 to 8 weeks; rush reviews are $389 and take 3 to 4 weeks. Reviews are honest and unbiased, positive reviews aren't guaranteed, and you choose whether it's published.
Get a Professional Book Review →
Want more marketing ideas? Download our free book marketing guide →
Yes, if you have the right to use it. With a professional review from Entrada, the review is yours to use and quote, as long as you keep the byline intact.
Start with your book listing and website, then add it to your email signature, social posts, and printed materials.
Yes. Include where the quote came from. It's honest and it adds credibility.
You can shorten a quote to its best sentence, but don't change its meaning or leave out words in a misleading way.
In the editorial reviews section of your book page, which authors can add through Amazon Author Central. Check Amazon's current help pages for the steps.